With a need to resonate with the Western catchment public, as well as medical professionals and researchers, the WPHU branding required an approachable yet vibrant look and feel to engage a community facing audience, while balancing the confidence and credibility to prove they are leaders in the space of public health.

Working closely with Western Health, U-bahn delivered a complete branding suite from logo, stationery, digital templates, branding guidelines, as well as the WPHU website, encompassing planning, site map, user interface, information architecture, and project management of the complete site build. Take a look for yourself by visiting wphu.org.au.